Hyundai And Kia Ignite U.S. Sales With Record-Breaking EV Growth In 2024

Hyundai and Kia achieved record-breaking United States (U.S.) sales in 2024, driven greatly by their expanding electric vehicle (EV) offerings. This success story conveys more than just outstanding numbers – it signals a shift in American consumer preferences and the growing mainstream acceptance of EVs.

Hyundai’s Outstanding EV Performance

Hyundai Motor America concluded 2024 with total sales of 836,802 vehicles, marking a 4% increase from the previous year. The company’s December performance was particularly memorable, with 78,498 units sold – its highest monthly sales ever. The IONIQ 5, Hyundai’s flagship EV model, displayed splendid growth with 44,400 units sold in 2024, representing a 31% increase from 2023.

Kia’s Strong EV Growth

Kia’s performance was equally amazing, recording its seventh consecutive year of growth with 796,488 vehicles sold in the U.S. market. Particularly, the significant growth from this performance comes from the role of EVs in driving this growth. The newly introduced EV9, Kia’s first three-row electric SUV, sold 22,017 units in its first full year of sales, surpassing even the established EV6, which recorded 21,715 sales. This represents a striking 74% increase in Kia’s overall EV sales compared to 2023.

Hyundai Motor Group’s Strategic EV Move

The success of both companies extends beyond just sales numbers. Hyundai began domestic EV production at its new Georgia plant in October, starting with the upgraded 2025 IONIQ 5. This strategic move not only increases production capacity but also makes their vehicles eligible for the $7,500 federal tax credit, a significant advantage in the competitive EV market. The 2025 IONIQ 5 now offers enhanced features, including improved range – up to 318 miles for the long-range model – and compatibility with Tesla’s Supercharger network.

For 2025, both companies are positioned for further growth. Randy Parker, CEO of Hyundai Motor North America, expressed confidence in continuing momentum stating, “With exciting new models like the IONIQ 9 and increased US production ramping up at our new Hyundai Motor Group Metaplant America in Georgia, I’m confident this momentum will continue.”

Hyundai and Kia’s 2025 Outlook

Similarly, Kia’s CEO Sean Yoon highlighted the successful launch of the EV9 and pointed to the company’s strengthening position in the EV market stating, “Achieving back-to-back annual sales records along with surpassing consumer sales records for seven consecutive years is a validation that our strategy is working to further elevate the Kia brand and the potential for sustained growth in the US market.”

While traditional combustion-engine vehicles still constitute the majority of sales, the trajectory is clear. The integration of EVs into these automakers’ portfolios, combined with expanding production capabilities and improving charging infrastructure, suggests that the Korean automakers’ record-breaking performance in 2024 may be just the start of a larger transformation in the U.S. automotive market.

Read More: Hyundai and Kia Hit New Heights: Record-Breaking November Sales Driven By EVs

As a result, this success story reflects not just the accomplishments of the two companies but also the broader development of the American automotive market, as consumers increasingly embrace EVs from established automakers who are successfully bridging the transition from traditional to electric mobility.

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